We think and play in culture.

What is Maven Misfit & Muse?

A house of integrated marketing communications mavens, misfits who think different and creative muses who think deep. We design cross-cultural, cross-channel insights, strategies and ideas for an exclusive few.

Because culture drives commerce.

Cultural relevance accelerates brand growth.

And brands with high cultural relevance grow 6x more than brands without it.

A house?

The craftsmanship of master artisans is our ethos and inspiration.
We design thoughtful solutions with care. We do deep work for an exclusive few.

What’s your process?

We listen. Play outside. Learn in culture. Muse. Design. Make it better. Not always in that order.

No proprietary models with diagrams, jargon, mirrors and magic tricks.

Who is Maven Misfit & Muse for?

Half of U.S. Consumers feel ignored by advertisers and say marketers are out of touch. We help:

Chief Executive, Marketing & Communications Officers who know culture is key to growth and need to embed it across their insights, strategies, teams and agencies.

Founders, Backers & Venture Capital Firms seeking to build and supercharge their start-ups with brand and integrated marketing communications strategies.

Advertising, Integrated & Communications agencies in need of culturally grounded insights, strategies and ideas for clients and prospects.

Many aren't keeping up with the new mainstream markets driving growth today. We do and deliver a culture-forward strategic edge.

Maven Misfit & Muse superpowers?

Many - including seeing around corners and bending light to reveal costly blind spots.

What kind of brands does Maven Misfit & Muse help?

We're here for brands, period. Big brands, early growth stage brands and those in-between.

Consumer, Health, Beauty, Food, Sports, Tourism, Entertainment, Toys and Finance brands are some of our favorites. Don’t tell the others.

Pet peeves?

Mislabeling facts and data as insights. “Marketing speak.” People who aren’t kind.

SPECIALS.

The Muse

We think deeply about your brand and business when you don’t have the space to. We design strategies and ideas that power brand plans, get teams unstuck and earn opportunities.

The Misfit Method

Immersion. Fieldwork. Creative provocation — with a dose of play.

A signature strategy and ideation brandshop built for those bold enough to ditch the desk and do different.

SMALL PLATES.

Ready Set

Get ready to move at the speed of culture - and see around its corners. One-day planning cypher delivers a custom blueprint for cultural readiness. Guides teams across 12 months of fixed and fluid, planned and unplanned moments, so every move lands on brand and on time.

Culture Stoop

Pull up and sit with us on culture’s stoop as we pressure-test your plans — from creative to campaigns – surface blind spots, unlock relevance and sharpen your next move.

Dig In

Real people. Real places. Real perspective. Curated cultural immersions give brand, agency and communications leaders a real-world window into the lives of their most important – and fastest-growing – audiences.

Sunday Dinner

Dig into a rich dialogue around your brand and growth audiences with a curated group of culture mavens, muses, influencers and provocateurs.

*Sunday dinner not served on Sundays.

BIG PLATES.

Relevance, Engineered

Analyze cultural intelligence, define human truths, unlock insights and shape cross-cultural strategies that reach the many.

Born in Culture

Birth omni-channel ideas and integrated campaigns that launch and keep brands and products grounded in culture.

In Sight Advisory

See and surface cultural and other blind spots that cost time, trust and momentum. Help brands move smarter — so every play isn’t just protected. It’s precise.

Brand, Told Well

Craft culturally resonant brand and personal narratives that win hearts, shift minds and move across all media.

Reputation, Managed

Protect, defend and guide brands and leaders through high-stakes moments, public missteps, culturally sensitive issues and faux pas.

Culture & Company

Build trust and earn cultural capital through alliances with the right people and platforms. 

Learn more about our experience and capabilities

ReachUs@MavenMisfitAndMuse.Com
(310) 595-4715